Hi hi, happy Saturday!
So I usually try to keep weekend posts pretty lighthearted, but there’s something I’ve been wanted to address lately. I’m assuming the title of this post gave it away…
I’ve gotten a bit of flack recently for posting sponsored content, so I wanted to address the topic straight up. I’m not trying to hide anything here on GML, or pretend you don’t notice it.
The bottom line is that - yes, I participate in sponsored posts. I understand that that might bother some readers (and has become quite taboo in the blog world as of late), so maybe this will help you understand a bit more why I do so.
I’ve invested over 4 years into blogging, so I think it’s understandable that I’d want to monetize it. That’s the only way I’d be able to keep up with the time commitment of blogging, actually, which is about 20-30 hours per week (maybe more? Considering how much of my daily life/routine it has become).
When I first started blogging the main way to monetize it was through ads, which I utilize as well, but these days advertising has strongly gone in the direction of sponsored content. Monica does a good job of explaining it more here.
I know some people think that blogging should remain strictly a hobby and shouldn’t be monetized at all. But for me, that’s just not feasible. Like I said before - I wouldn’t be able to make the necessary time for blogging if it were just a hobby. Even though it truly is something I love doing, I need to make sure I balance my passion with being able to support myself financially (especially living in New York).
When it comes to jobs/careers as a whole, I’m a big believer in doing what you love, so if I have the opportunity to make at least part of a living from blogging (especially as someone who is self employed) by posting sponsored content a few times a month, I am going to take it. And I’m okay with admitting that.
With that being said, I want to be clear that I’m very particular when it comes to sponsored posts. I turn down dozens of offers a week - probably enough that would allow me to blog full time, as a lot of other bloggers have made the transition to. I make it a point to always be truthful about what I decide to promote, even if I am being compensated for it. Please believe me when I say that I only promote products and services that I either would genuinely want to try, or already do use myself.
I should also note that when I am compensated in any way, I will disclose it on that post in one way or another. So if that isn’t there (either an “official” disclosure, or me just saying “I got free samples”), it means I’m just posting about a product/service I like and use myself. That’s the case more often than not, as I truly love reviewing products, restaurants, recipes, etc.
Look, the last thing I want to so is turn off my readers. So for that, I will try to keep things as honest and real as possible (hence this post). I hope that you understand where I’m coming from, and that you’ll continue visiting GML.
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What are your thoughts on sponsored blog content? Does it turn you off from reading?











